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Apr28
"Would you trade a few compliments for a long-term business relationship?"

We all enjoy the praises and compliments of others.Of course you would want to do that.  Here's why!

Everyone likes to be stroked.  We all enjoy the praises of others and the acknowledgement or validation of our own talents and worth.  Even celebrities gush over fans that sing their praises and idolize their image.

You can use this knowledge to your advantage in the online business world. Here's how you do it and why it's a good idea.

Whenever you have the chance, leave a kind word of flattery for an author, a business owner, a product creator, a web master, etc.  Don't fake it if you really don't mean what you say.

People will appreciate your kind words and they will recognize that you went out of your way to leave a personal message for them even though it was not required or mandated.

Let the expert know that you enjoyed their product, plan to use their suggestions, or somehow have benefited from their instruction.  I often like to ask the person a question related to the product or article.  It opens the door for a return comment or further contact, which is exactly what you want.

Some appreciative people will send a message of thanks back to you.  This is the perfect time to strike up a personal conversation with your new friend.  It could possibly open the door for you to build a new business relationship of some type.

The average customer or web visitor doesn't take the time to give out thanks or a personal note to the owner.  You won't have a lot of competition as you pursue your new friendship.

But if you build a solid relationship, it could lead to insider information, special insight into the niche, potential joint venture partnering, some exclusive mentoring, or many other positive outcomes.  Even if you never develop a business relationship, you will still have made a new friend and it might be worth some free expert advice at some point.

Email seems to be the best communication tool for your exchanges.  Phone calls can be too disruptive and personal (not always the case) - it is best to save direct voice conversations for a later time after you know for sure that the owner is willing to spend time talking with you.

Often, doing business is a matter of simply dealing with other people in business settings.  Those who have the right contacts and the personality to get along well with others will find they have an advantage that others don't.

Even in business-to-business deals, it is the exchange between people on both sides that gets things done.

Spread your compliments around generously and you'll find that people will respond back to you in kind.  Don't be fake or insincere.  Concentrate on simply building a lasting business relationship with a new-found friend.

Steve Browne, Lone Wolf Tracks author Post#275

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