Web Site Archives

Jun12
"The Continuing Case for Small Business PR"
How to create a PR piece that can form the basis of a successful marketing campaign by telling a compelling story and tailoring your piece to the right markets and media outlets.
Continue Reading
Jun12
"Bloggers Unite!"
It was only a matter of time until the blogging "craze" took on a full life of its own with conferences, workshops, courses, awards, and who knows what else. Continue Reading
"Entrepreneurship continues to have a bright future."
There has been a 500%+ growth in the number of colleges offering entrepreneurship courses and training over the past 20 years of so. Continue Reading
Jun 1
"Adding value to your business web site!"
If a site is sticky, it is one that attracts customers and keeps them at the site for unusually long periods of time.  Sticky sites are good! Continue Reading
"Can't get your small business listed? Start your own list!"
Here is one example of a businessman that used his own "creativity" to position his business as one of the top sites in his niche. Continue Reading
May10
"Blog content and the information revolution"
It seems to me there are several different purposes for publishing a blog and depending upon the purpose you choose, the format and content of your blog will differ significantly from other blogs, even in the same specialized niche. Continue Reading
 


"What's up with these meta-tags?" - Part 2 -
"What's up with these meta-tags?" - Part 1 -
"The bureaucracy of one."
"Survey your customers and use the results in your marketing."
"Use a professional 'Tip of the Day' as a lead generator."
"What really drives your business marketing?"
"Use this strategy to attract customer interest!"
"Have you tried using an advertorial in your marketing?
"I hate fake deadlines - what about you?"
"The power of a story!"
"Lead your customers by the hand."
"Did you know that 'smash down the door' advertising rarely works?"
"Is the blogosphere really the Evil Empire?"
"Every Lone Wolf needs a blog!"
"Try this traffic building blogging tip!"
"Would you kindly deposit a quarter to read my blog?"
"The pursuit of income through blogging"
"Is your business web site a rest stop or a destination?"
"Do you recognize hype when you see it?"
"Are you welcoming ladies to your small business?"
"The attraction of 'F-R-E-E' on the Internet!"
"Have you ever considered using coupons to draw traffic to your web site?"
"Why do you always use quotation marks in your titles?"
"The Basics of Writing a Blog" – Part 3
"The Basics of Writing a Blog" – Part 2
"The Basics of Writing a Blog" – Part 1
"A little secret that sells more information products!"
"It's so easy to say 'NO' on the Internet"
"Email newsletter considerations for the solo business owner" - Part 2
"How is your business linked to the information highway?"
"Simple trends in online buying that will hit your business."
"Press releases then and now."
"What are the best types of subscription web sites to own?"
"Considerations for any type of membership software platform"
"Subscription site services, software, and tools"
"So you want to create a subscription membership site!"
"The paid subscription business model"
"Ten quick and easy ways to get your business noticed."
"The Power of Being Cool and Friendly"
"Small business should accept social responsibility"

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